XproH is Outdoor like never before

Australia’s first audience lead outdoor asset identification tool! Campaign planning and buying made easy, from start to finish.
OUR BIG CONCEPT

Audience lead Outdoor media planning and programmatic buying

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WHY XproH

Efficiency
Marketers and Media Planner/Buyers can reduce hours spent in campaign design.
Proficiency
Media Owners can task their Sales teams to spend more time with clients, uncovering opportunities and gathering information – less time spent across implementation.
Ultimate collaboration
From campaign design, site selection, creative asset management – XproH is designed for Marketers, designers and their respective agencies to all be on the same page.
True Programmatic
Planning, Buying, Production and Install and Invoicing. It all takes place within the XproH platform.
Unbiased
Publisher, format, site comparisons, XproH doesn’t pick or choose, the client does. XproH will showcase the absolute best sites available, at rates arrived at from publisher feedback and our optimisation tool.
World class Data
Experience, ABS, Mobile Data and Transactional Data. XproH provides a new level of integrated data, from the best in class data houses.

A process that is easy

Simple and complex audience input and site identification, rankings and indexing, thematic visualisation.
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Login with business/client credentials – rates, partnership recognition etc.
Load campaign start and finish dates, region selection, availability, format choices and more.
Simple and complex audience input and site identification, rankings and indexing, thematic visualisation.
Hand-picked or algorithm prefill Digital, Static sites (w/ production & install). Campaign totals and recap.
An entire outdoor campaign planned & booked before you finish your coffee campaign__title
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The Outdoor industry can’t continue to trade behind closed doors – Audience needs to be the priority, assets and plant owners are important but must be secondary. Paramount above all else is data; transparent, independent and unbiased.